Radio stations that play Beatles Music?

What happened to radio?  Where can you hear Beatles music? Or more to the point where can I advertise my show to reach to Beatles music lovers? It’s the same with the great acts of the 50’s.

Relive The Beatles '64 Concert

Relive The Beatles ’64 Concert

I have not begun to advertise on radio yet, but I was thinking, who plays the music of the artists in my show?

Radio has changed so much since the large corporations have taken over-and not for the better.

I remember when I first started promoting concerts in the early 60’s.  All I had to do was buy time on KQV, then WDVE.  Sure there were other great stations and I did buy time on all of them. But generally, I could buy time on just one station and I would hit the majority of the fans.

Today, hardly any stations play the artists who are on the RELIVE THE BEATLES ’64 CONCERT.

What stations do you think I should advertise?

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9 Responses to “Radio stations that play Beatles Music?”

  1. jon June 29, 2014 at 2:06 am #

    Seems like sattelite radio is the only place to hear decent classic rock. DVE only plays Lynyrd Skynyrd, Stevie Ray Vaughn and Van Halen. 103.1 is a pretty good station but doesn’t read a very large (or broad) audience.

    Classic Vinyl or Deep Tracks on XM is where I go to hear quality classic rock. I don’t know if XM is on your radar but it would seem to me that the XM audience has the demographics a discernible ears that would appreciate both the music and the stories that you can and would bring to the table.

    Just a thought.

    • Pat DiCesare June 29, 2014 at 2:31 am #

      Jon, thanks for your interest.

  2. Cindy June 29, 2014 at 1:08 pm #

    Tough call Pat – radio disappoints me – has for years. 3WS still plays the Beatles, in the Valley, “The Pickle” plays them, and you can occasionally hear them on DVE. WLSW is a great alternative to the Pittsburgh stations, but on a limited signal and coverage area.

    As a former radio DJ, I have been greatly disappointed in what has happened to area radio stations. One of the reasons I got out of it full time back in the late 80’s, early 90’s was the trend had gone to what I called cookie cutter DJ’s. Told exactly what to say, when to say it, and it was the same thing that the guy before me and the gal after me would say. I miss the days when it was truly a local station – a show like your upcoming Beatles tribute would garner all kinds of excitement from the DJ’s on top of the ads running.

    Best of luck!

    • Pat DiCesare July 2, 2014 at 5:36 pm #

      Cindy, you are right. I have to admit that I would rather listen to Pandora. It’s a shame when some stations won’t even play a Beatle’s record. I will buy spots on 3 WS as well as WLSW and a few others. I’m happy to report to you that the show is selling well in advance and I haven’t begun to advertise yet. The only thing I’ve done is social media and my press conference. Thanks for your comments. I hope everything is well with you.

  3. Mike Vale June 29, 2014 at 1:19 pm #

    While I believe you probably have no choice but to engage the “DVE’s” of the Pittsburgh area, I believe the radio market is so saturated that it’s impact has been minimized. You may have a greater impact with TV spots or, as primitive as it may sound utilizing a half dozen well placed billboards throughout the area, though it may be too late for that. In any case, great success!

    • Pat DiCesare July 2, 2014 at 5:33 pm #

      Thanks Mike. 3 WS plays Beatles music as well as WJPA. There are a lot of oldies stations as well. I don’t think I will use DVE. I understand that BOB FM has knocked them out of the #1 spot. Thanks for your good wishes. The show is selling very well and I haven’t even purchased a radio spot.

  4. Shawn Cohen July 5, 2014 at 10:57 am #

    Hi Pat, what a world when you can not find a station who plays Beatle’s records! I can not tell you what is playing in Pittsburgh, as I am not living there anymore. But I can tell you what plays in London, and even more importantly, I live not too far away from Abbey Road, where the famous EMI Abbey Road studios are. Come rain, snow, shine, cold or heat wave, loyal fans of the Beatles come from all over the world to see this iconic historic place, their recording studio. They sign their names on the white walls in makers and this is to let Paul, John, George and Ringo know, they are never, ever forgotten! Now, if this is going on over here, with people from all over the world coming to see this, walk over the famous stripped crossing on Abbey Road, used for their album cover of the same name..where the Beatles walked…then what can be said of any radio station who can not be bothered to play these masters of music? Needless to say, they are not TUNED IN with what the people want! Really want! So on their own heads be it…in the meantime…Beatles music is played ALL THE TIME here in London and on most stations. By the way, if you want to see the famous Abbey Road crosswalk here is a webcam to it. I hope this convinces some of Pgh’s stations just how current and trendy the Beatles still are! Yes, this is LIVE and the very place the Beatle’s took their photo on the cover of Abbey Road! All the best to you Pat! 🙂 Much success on your book and show! Shawn Cohen 🙂

    • Pat DiCesare July 6, 2014 at 3:09 am #

      Thanks Shawn for setting us straight on this. I find it hard to believe that stations don’t play their music, because some radio program/music directors think Beatles music is too old and that their station should not be associated with older demographics.

  5. Shawn Cohen July 8, 2014 at 9:25 pm #

    You are welcome Pat! I know Sir Paul played Pittsburgh yesterday. That is timely, very much demanded by the public, sells out all his shows anywhere in the world he goes AND he does his back Beatles catalog on stage which many fans of all ages so love. Now what needs to happen to make Pittsburgh play the Beatles on radio? How about we create our own Beatles radio station? If you need a DJ I am available! 😉 Everyone loves the Beatles!

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